Legal

Privacy Policy

Version 1.1  ·  Effective 11 May 2026  ·  Oohna (trading name of Dean Slockee, ABN 50 561 167 385)

This Privacy Policy explains how Oohna, a trading name of Dean Slockee (ABN: 50 561 167 385) (“Oohna”, “us” or “our”), collects, uses, shares and safeguards personal information in connection with its advertising creative analysis platform and related services, including The Oohptix Report (the “Service”).

Oohna is an Australian business and this Policy is governed by the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Information We Collect

1.1 Information You Provide

  • Account Information: When you register or submit a creative for evaluation, we collect your name, email address, company name, and where applicable, payment details.
  • Client Content: Creative materials (e.g., images, layouts), campaign metadata and any other information you submit to the Service. Some of this may contain personal information.
  • Communications: When you contact us (via email or support), we collect the content of your communications.

1.2 Information We Collect Automatically

  • Usage Data: We collect information about how you access and use the Service, such as IP address, browser type, device information, pages viewed and interactions. We use cookies and similar technologies to collect this data.
  • Analytics: We use Google Analytics to understand how the Service is used. IP addresses are anonymised. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

1.3 Information from Third Parties

We do not currently collect personal information about you from third-party sources. If this changes in the future, we will update this Policy accordingly and notify you of any material changes.

2. How We Use Information

  • Provide and operate the Service: To process uploads, analyse creatives, generate The Oohptix Report, provide customer support and fulfil contractual obligations.
  • Improve and develop the Service: To develop new features and improve our analytical models. We may use anonymised and aggregated Client Content and usage data for these purposes.
  • Communications: To send administrative messages, updates, and where you have opted in, marketing communications. You can opt out of marketing at any time by contacting us or clicking unsubscribe in any marketing email.
  • Legal compliance: To comply with applicable laws, regulations and court orders, and to enforce our policies.

We will not use Client Content for marketing campaigns without your explicit permission.

3. Sharing of Information

  • Service providers: We engage cloud hosting providers, payment processors and analytics vendors to operate the Service. These providers process information on our behalf under contractual obligations of confidentiality and data protection.
  • Aggregated or anonymised data: We may use de‑identified information for benchmarking, research or service improvement purposes, provided it cannot reasonably be used to identify an individual.
  • Business transfers: In the event of a sale or transfer of the business or its assets, your information may be transferred as part of that transaction. We will notify you of any such change.
  • Legal requirements: We may disclose information where required by law, court order or other legal process, or to protect rights, property or safety.

We do not sell your personal information to third parties.

4. International Transfers

We are based in Australia. Some of our service providers (such as cloud infrastructure and analytics tools) may process or store data outside Australia. Where this occurs, we take reasonable steps to ensure those providers handle your information in accordance with the Australian Privacy Principles.

5. Data Retention

  • Client Content (creative files and uploads): Deleted or anonymised within 30 days of account termination or upon written request.
  • Account information (name, email, company, billing records): Retained for 7 years following the end of the relationship to satisfy legal, tax and accounting obligations, then deleted.
  • Usage and analytics data: Retained for up to 2 years to support service improvement, then deleted or aggregated into anonymised form.
  • Anonymised and aggregated data: May be retained indefinitely as it cannot reasonably identify any individual.

You may request deletion of your personal information at any time by contacting us at privacy@oohna.com.au. We will action requests within 30 days, subject to any overriding legal obligations to retain the information.

6. Security

We implement reasonable administrative, technical and organisational measures designed to protect personal information from unauthorised access, disclosure, alteration and destruction. Our controls include encryption in transit and at rest, access controls and activity logging. If you have questions about our security practices, please contact us at privacy@oohna.com.au.

7. Data Breach Notification

Oohna is subject to the Notifiable Data Breaches (NDB) scheme under Part IIIC of the Privacy Act 1988 (Cth). If we become aware of an eligible data breach — that is, a breach that is likely to result in serious harm to any of the individuals whose information is involved — we will:

  1. Conduct an assessment of the breach as quickly as practicable.
  2. If the breach is confirmed as eligible, notify affected individuals and the Office of the Australian Information Commissioner (OAIC) as required by law.
  3. Take reasonable steps to contain the breach and prevent further harm.

We will notify affected individuals directly where possible, including a description of the breach, the kinds of information involved, and the steps we recommend they take in response.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to remember preferences and collect usage data. Our website presents a cookie consent notice when you first visit, allowing you to manage your preferences. You can also manage or disable cookies through your browser settings at any time, though this may affect some functionality of the Service.

9. Your Rights

Under the Australian Privacy Act, you have the right to:

  • Access the personal information we hold about you.
  • Correct personal information that is inaccurate, out of date, incomplete or misleading.
  • Complain about a breach of the Australian Privacy Principles.

To exercise these rights, please contact us at privacy@oohna.com.au. We will respond within a reasonable time and no later than 30 days. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

10. Children’s Privacy

The Service is not directed to individuals under 18. We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected information from a minor, we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or applicable law. We will notify you of any material changes by email and indicate the updated effective date at the top of this Policy.

12. Contact

For questions or concerns about this Privacy Policy or our data practices, please contact:

Oohna (trading name of Dean Slockee)
ABN: 50 561 167 385
privacy@oohna.com.au